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How Workflow Automation Accelerates Launches and Drives Sales

"For apparel, just one week holdup can slash full price sales by 10-15%"
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Michael Robinson- Retail Leader& Sweft President
 

Lengthy delays in getting new products online continue to impact retail revenues. Inventory arrives in warehouses only to sit "in stock, not online" for weeks before appearing for sale. These lags lead to lost sales, lower margins, excess inventory, and wasted marketing spend during critical launch periods.

The culprit?  Disjointed workflows, manual hand-offs between departments, and fragmented systems stall collaboration across marketing, merchandising, creative, technology, and operations teams.

This white paper explains how leading retailers like Rockler Woodworking are connecting these disconnected elements through workflow automation platforms like Sweft.

By orchestrating previously siloed workflows, Sweft helped Rockler to accelerate product launches by over 50%. This allowed them to get new items online faster and maximize sales during peak demand.

Beyond quantifiable revenue recovery, Sweft provided process connectivity across merchandising, marketing, creative, technology, and operations to enable true omnichannel customer experiences.

Read this white paper to learn how workflow automation can turbocharge your product launches, recapture lost sales, and help you keep pace with the speed of fashion.

 

Download White Paper : Featuring In Stock Not Online (ISNO)